The problem
Dog owners usually need to check multiple apps, social channels and websites to find safe places and reliable services. Urgent alerts and local risks are fragmented and often hard to discover in time.
MyPipican
A collaborative platform for dog owners to discover dog-friendly places, community alerts and trusted pet services.
Visit MyPipican
Overview
MyPipican is a personal digital product focused on improving everyday life for dog owners. It brings together a collaborative dog-friendly map, community alerts and a directory of trusted professional services.
The solution
MyPipican centralizes those needs in one clear and practical experience. The platform combines local discovery, community signals and professional services to support faster and more confident daily decisions.
Main features
Discover places with our collaborative dog-friendly map.
Alerts for lost dogs, processionary caterpillars and local risks.
Access trusted professional pet services, including dog walkers, trainers and pet sitters.
SEO-focused landing pages by city and service.
Community and gamification features.
Learnings
This project reinforced the value of connecting product thinking with technical execution. Continuous iteration based on real Search Console signals helped prioritize better, refine content architecture and steadily improve the overall experience.